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Redefining Convenience

Pioneer’s Snack Express stores were carefully researched, designed and launched in 1997 to bring one-stop shopping to our customers while maximizing the profitability of each Pioneer location.

Today we are redefining gas station convenience with the introduction of our Verve convenience stores.  Pioneer opened three Verve locations in 2012, the first in a new generation of convenience stores that will be seen emerging throughout the Pioneer network.



Pioneer continues to operate over 100 successful Snack Express locations across Ontario. Our stores are bright and well merchandised to deliver convenience and value to our customers while ensuring higher per-square-foot sales for each Pioneer Retailer/Licensee. Pioneer Snack Express delivers an array of familiar and trusted brand names in a variety of categories including confectionery, beverages, tobacco, salty snacks, automotive products and other convenience items. 

Each location is merchandised according to carefully designed planograms, with standards clearly defined in the Pioneer Merchandising Standards and Practices Guide. At locations where space limitations prohibit the launch of a full Snack Express store, kiosks are merchandised according to high standards. 

Pioneer is also continuously researching and testing new technologies that will enhance customer service and convenience while increasing site profitability. The presence of ATMs at many of our sites gives motorists one more reason to stop at Pioneer. Research has proven that the majority of customers who withdraw cash at a Pioneer ATM also make a purchase. 

Our ‘Pay-at-Pump’ technology combined with our electronic Bonus Bucks cards makes it easy for our customers to serve themselves and receive rewards automatically.